What the Wii Fit is to the living room, EveryFit is to the smartphone. EveryFit’s patent-pending solution is the first to identify physical activity type for cardio, strength, and posture-based activities (e.g. yoga, Tai Chi), as well as everyday activities from walking up stairs and carrying objects to sitting and sleeping. This rich level of context-awareness gives rise to valuable benchmarking feedback, peer-to-peer support, tips, gaming and rewards to help even the most inactive users make achievable changes in exercise and nutrition. By identifying activities automatically and contextualizing interaction, EveryFit also enables corporate wellness providers and insurers to streamline health incentives. In an 8-week corporate wellness pilot, EveryFit catalyzed immediate, measurable changes in behavior: *Gym utilization of pilot group increased by one day/week, 3x more than that of the control group. *Drove 20% increase in client’s health site traffic, compared to 70% decline for control group.
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